Does Video Sell Real Estate? Qualified reports tell us that 73% of home sellers would choose a real estate agent who uses video to sell their property over one who does not. That means the small 3% of agents who are actually using video have a major advantage. Are you one of them? Why use video to sell real estate? Well, if getting a leg up on some 97% of your competition to attract nearly ¾ of sellers isn’t reason enough, read on.